Optimization of sales
By using VIER Interaction Analytics, mobile.de has improved the quality of sales by checking the quality of almost all telephone calls and offering targeted coaching for its employees through speech analytics.
Challenge
Better campaigns
32,000 dealers enjoy the pro-active sales of mobile.de. The top internal service is provided by four different service providers in Germany. Nevertheless, sales manager Matthias Schmidt and his team always keep an eye on all data and developments: Quantitative (KPIs) AND qualitative (customer satisfaction). The findings from the language analysis were used to refine the campaigns and improve sales. And all this with the same personnel costs.
What solution does VIER offer?
Mobile.de + VIER
Optimized conversation management
Conversation management could be optimized through the use of language analysis. For example, it is very easy to find negative words or taboo words in order to conduct targeted coaching sessions and optimize employees' choice of words.
More about the product
VIER Interaction Analytics
Optimize service and sales thanks to our AI-supported speech and text analysis software. Gain valuable insights from analyzing communication with your customers.
About mobile.de
With more than 1.5 million advertised cars, commercial vehicles and motorcycles, mobile.de offers the largest range of vehicles for sale and purchase in Germany (source: CAR-Institut).
In addition to the German market leader mobile.de, mobile.de GmbH also owns Europe's largest car community MOTOR-TALK. Together, the two platforms reach around 16 million unique users (source: AGOF digital facts 2019-06). Founded in 1996, the company employs 290 people at two locations and is a subsidiary of the eBay Classifieds Group.
mobile.de users include both private customers and around 42,000 registered vehicle dealers, while MOTOR-TALK has over 2.9 million registered users.
With more than 1.5 million advertised cars, commercial vehicles and motorcycles, mobile.de offers the largest range of vehicles for sale and purchase in Germany (source: CAR-Institut).
In addition to the German market leader mobile.de, mobile.de GmbH also owns Europe's largest car community MOTOR-TALK. Together, the two platforms reach around 16 million unique users (source: AGOF digital facts 2019-06). Founded in 1996, the company employs 290 people at two locations and is a subsidiary of the eBay Classifieds Group.
mobile.de users include both private customers and around 42,000 registered vehicle dealers, while MOTOR-TALK has over 2.9 million registered users.
Further customer projects
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